Tips for a Livestream Event

Ken Okel, professioanal speaker, Audience interaction and engagementMore and more, we’re seeing livestreaming become part of conferences. I’ve had a chance to be a part of some conference’s virtual reports. They included streaming regular conference presentations and additional discussions.

It’s a good tool, in the world of video, but also one that you need to use correctly. Otherwise, your credibility could be undercut. Here are some takeaways:

Preparation for Livetstream

Do a lot of preparation. If you’re scheduled to interview someone on the livestream, make sure the segment has a clear goal and focus. Don’t “wing it.”

Treat it like a high profile live TV interview. Talk to the interview subject beforehand and make sure that person is focused. Otherwise, your segment may seem like it was squeezed between a bathroom break and the afternoon snack.

Respect the Livestream Audience’s Time

Be prepared to fill time because main stage presentations may be delayed. When you’re at an event, you may not notice that things are happening 15 minutes late.

But the online audience may become very frustrated, especially if they’re just looking at a live shot of people eating salad in a ballroom. Have backup interviews or talking points ready to discuss if you need to fill time. If you try to make it up on the spot, the value can become questionable.

Make the Livestream Interactive

Can you find a way to involve the virtual audience in the event, where they are contributing? Your virtual meeting should not be seen as one-way communication.

Maybe a past presenter, who is not at the event, could be brought in to give an update. If audience questions are taken, then can the virtual attendees also ask questions? Have this process clearly defined.

Preparation for Your Livestream

Practice. Make sure you won’t be distracting the virtual audience by mispronouncing names or stumbling over scripted lines. Treat the presentation before the virtual audience as you would if you were on stage.

How to Prepare for a TV Interview

How to prepare for a TV Interview, Ken OkelHere’s an easy tip for how to prepare for a TV interview. I want you to think about it as a first date. You’re using some of the same communication skills as you do when you’re trying not to say too much or two little with the other person.

In this episode of Help with Video, you’ll learn how to achieve this balance. You’ll also learn how to speak in soundbites for your TV interview.

When you are able to effectively communicate in a TV interview, you’re more likely to be used again as a guest or an expert.

As someone who spent more than 10 years as a TV news reporter and anchor, I understand what has to happen on both sides of the microphone.

Do you have a video question that Ken can answer in a future episode? Click here to use your computer’s microphone to send a voice message to Ken.

Ken Okel spent more than a decade in TV news, where he picked up a tip or two about video. As a natural communicator, he’s able to easily explain these principles. You may also know Ken from his presentations at conventions and conferences, where he teaches leaders how to become more productive.

Ken Okel decided to share what he’s learned about video after he heard of too many people spending too much money for poor results. That’s why Ken has started this ongoing video series, designed to give you the ability to make quality YouTube videos on your own.

Why not promote your business with video? With Ken, you’re given easy how-to steps that can apply to any budget. Keep in mind that your competition is likely thinking about doing the same thing. Why not beat them to the punch?

Want more? Check out Ken’s ebook, “Mastering Video.”

Solving a Common YouTube Mistake

Solving a Common YouTube Mistake, Ken Okel, Easy video tips for youtubeA common YouTube mistake is not checking your appearance before you hit the record button. While you may do a a quick look at yourself in a mirror, that may not represent how you’ll appear on camera.

In this episode of Help with Video, you’ll learn some easy to follow tips for making sure you look your best. It’s all about making sure your appearance doesn’t sabotage your expertise.

Do you have a video question that Ken can answer in a future episode? Click here to use your computer’s microphone to send a voice message to Ken.

Ken Okel spent more than a decade in TV news, where he picked up a tip or two about video. As a natural communicator, he’s able to easily explain these principles. You may also know Ken from his presentations at conventions and conferences, where he teaches leaders how to become more productive.

Ken Okel decided to share what he’s learned about video after he heard of too many people spending too much money for poor results. That’s why Ken has started this ongoing video series, designed to give you the ability to make quality YouTube videos on your own.

Why not promote your business with video? With Ken, you’re given easy how-to steps that can apply to any budget.

Want more? Check out Ken’s ebook, “Mastering Video.”

Should You Outsource Your YouTube Video Creation?

Help with Video - Don't outsource, Youtube tips, Ken OkelWhile you may feel like you don’t the time or the expertise to come up with your own YouTube videos, Ken Okel warns you not to outsource their creation.

In this edition of Help with Video, Ken Okel talks about how it’s okay to get some help but you really want to make sure you control your message. Otherwise, you make end up with a generic product, rather than a YouTube video that showcases your expertise.

Do you have a video question that Ken can answer in a future episode? Click here to use your computer’s microphone to send a voice message to Ken.

Ken Okel spent more than a decade in TV news, where he picked up a tip or two about video. As a natural communicator, he’s able to easily explain these principles. You may also know Ken from his presentations at conventions and conferences, where he teaches leaders how to become more productive.

Ken Okel decided to share what he’s learned about video after he heard of too many people spending too much money for poor results. That’s why Ken has started this ongoing video series, designed to give you the ability to make quality YouTube videos on your own.

Why not promote your business with video? With Ken, you’re given easy how-to steps that can apply to any budget.

Want more? Check out Ken’s ebook, “Mastering Video.”

How to Get Rid of the Echo in Your YouTube Videos

Ken Okel, How to remove an echo from your youtube videos, Help With VideoDo you find that your YouTube videos have a strange echo in them? The problem may be with your recording space.

In this edition of Help with Video, Ken Okel talks about ways you can reduce this problem. It’s all about making sure that your audio is of the highest quality. Studies have found that people will forgive a video problem more than they will an audio issue.

Do you have a video question that Ken can answer in a future episode? Click here to use your computer’s microphone to send a voice message to Ken.

Ken Okel spent more than a decade in TV news, where he picked up a tip or two about video. As a natural communicator, he’s able to easily explain these principles. You may also know Ken from his presentations at conventions and conferences, where he teaches leaders how to become more productive.

Ken Okel decided to share what he’s learned about video after he heard of too many people spending too much money for poor results. That’s why Ken has started this ongoing video series, designed to give you the ability to make quality YouTube videos on your own.

Why not promote your business with video? With Ken, you’re given easy how-to steps that can apply to any budget.

Want more? Check out Ken’s ebook, “Mastering Video.”

Notes from Talk to Realtors

Recently, I gave a presentation to a group of Realtors about how they can use video in their businesses. I made an audio recording of that talk and below you’ll find some mp3 excerpts from it. I’ve arranged things thematically.

As with any talk, there are often good questions that are asked later or points for which there wasn’t enough time to discuss. So let’s go through some of this bonus material:

Adding Music to Your Videos
You may love your favorite song but when it comes to adding it to your video, YouTube and Facebook tend to freak out. These companies will either ban your clip or put advertisements over it. Basically, it’s a rights issue.

As alternatives, there are some websites that sell Royalty Free Music. Sometimes, this can get a little costly, so consider whether it is worth your investment.

Some musicians make their music available through something called a Creative Common’s License. This allows you the chance to use the music for free but you have to do certain things to give the artist attribution.

Some editing programs, like iMovie, come preloaded with royalty free clips of music.

YouTube makes some free music available for use in your videos. It’s tucked away a little bit. Here’s the path you need to take:

1. Log into your YouTube account
2. If you’re not already there, click on My Channel.
3. Now click on Video Manager
4. A column called, Creator Studio, appears on the left.
5. Click on Create.
6. An Audio Library should appear. It contains free music as well as music that requires some attribution.

**Note: you will want to download these mp3 and then add them to your video. There’s an option to add the music to one of your existing YouTube clips. Don’t pick this option because it replaces your current clip audio with the music.**

Embedding Video in Emails
This can be somewhat tricky as many email programs do not support this function.

I mentioned an app called Eyejot that allows you to shoot a video with your smartphone and then directly email it to someone. The email that person receives still has them click on a link in order to see the clip on a different web page.

I don’t use this program much. It’s good in that you can quickly record and send a message. The downside is that the clip isn’t indexed by YouTube or Google.

What I often do is put the link to the YouTube video in my email. (EX: Click to see Me Talk About the Secret to Buying a New Home). I also may take a screen shot of the YouTube video from YouTube. So the picture looks like a YouTube video that you would click on. I then hyperlink the picture to where the YouTube clip lives.

Testimonials
You may want to think about what you want your audience to get from these clips. When someone doesn’t know what to say in a testimonial, they will often go with something generic like, “Ken is great.” You might want to plan out the kind of question and response you want to use. (EX: How did Ken make it easy for you to use video to promote your business?)

What if You Mess Up?
Let’s say you’re midway through recording a clip and you stumble. Should you start over or continue?

If I’m in the first line of a clip, then I’ll start over. If I’m far in and stumble, then I’ll stop, go back about one line, and continue speaking.

Later, in an editor, I’ll delete the stuff I don’t like and put the two parts next to each other. Often, I’ll stick a transition, like a dissolve, between them. This helps prevent the visually jarring effect that can happen if your head is in a different place from one part to the other.

Green Screen Technique
This has you electronically insert a background behind you. Usually the background is either lime green or blue. In the editing, you replace those colors with the image you want in your background.

I’ve used this system in the past and it can look great when it works. It does take more time to execute as you have to make sure that you and your background are lighted just right. Recording a clip will likely take two to three times longer with green screen. You also have to purchase some special equipment.

For what I’m doing, I prefer a faster production process. If you’re not the most patient person when it comes to video editing, then I’d suggest not using green screen.

Smartphone Tripod
The tripod I demonstrated can be found here.

Audio Clips from the Presentation

Performance Tips

Content Ideas

Technical Tips

Video is Everywhere

Ken Okel Shares His YouTube Video Creation Process

Ken Okel shares his process for making YouTube Videos, Help With Video with Ken Okel, Florida Professional SpeakerYou may want to create YouTube videos but are not sure how to start and what to do next. In this edition of Help with Video, Ken Okel outlines his YouTube video creation process.

It’s all about having a system that you can easily follow and repeat. These ideas are designed to save you time and maximize your on camera performance. Once you start using video, you can start promoting your brand, your business, and your bottom line.

Do you have a video question that Ken can answer in a future episode? Click here to use your computer’s microphone to send a voice message to Ken.

Ken Okel spent more than a decade in TV news, where he picked up a tip or two about video. As a natural communicator, he’s able to easily explain these principles. You may also know Ken from his presentations at conventions and conferences, where he teaches leaders how to become more productive.

Ken Okel decided to share what he’s learned about video after he heard of too many people spending too much money for poor results. That’s why Ken has started this ongoing video series, designed to give you the ability to make quality YouTube videos on your own.

Why not promote your business with video? With Ken, you’re given easy how-to steps that can apply to any budget.

Want more? Check out Ken’s ebook, “Mastering Video.”

How to Present Better on YouTube: Davie-Cooper City Chamber of Commerce Talk

Ken Okel, Ken Okel Davie Cooper City Chamber of Commerce, Ken Okel video expert gives YouTube TipsOne of the most popular questions I’m asked is about how to present better on YouTube. The Davie-Cooper City Chamber of Commerce asked me to provide their members with a five minute tech tip at one of their meetings.

While I was tempted to talk about equipment, I decided the business community could gain the most value by getting over some of the mental stumbling blocks that success with video on YouTube.

These are tips that can be used right away and involve making out your clip, getting your best performance, and committing to a path of improvement.

In this edition of Help with Video, you’ll see this live, short talk. FYI: The clip was shot with a basic, flash-drive type camera. It was mounted on a table on a small tripod. The table is roughly in the middle of the crowd. Sure, someone walks in front of the shot but that’s part of the action. Sometimes you don’t want to bring all of your big equipment to a presentation.

Do you have a video question that Ken can answer in a future episode? Click here to use your computer’s microphone to send a voice message to Ken.

Ken Okel spent more than a decade in TV news, where he picked up a tip or two about video. As a natural communicator, he’s able to easily explain these principles. You may also know Ken from his presentations at conventions and conferences, where he teaches leaders how to become more productive.

Ken Okel decided to share what he’s learned about video after he heard of too many people spending too much money for poor results. That’s why Ken has started this ongoing video series, designed to give you the ability to make quality YouTube videos on your own.

Why not promote your business with video? With Ken, you’re given easy how-to steps that can apply to any budget.

Want more? Check out Ken’s ebook, “Mastering Video.”

Interview: Video Tips for Women in Business

Margarita Gurri and Ken Okel, video as a business tool, Help with Video, Video tips for professionalsFor women in business, YouTube can be a tremendous tool. But sometimes, it may be hard to know how to get started. In this interview, Dr. Margarita Gurri of The Red Shoe Institute talks with me about this challenge. We also discuss some easy to implement strategies.

Gurri and I take a deep dive into actual question and concerns women in business have had about YouTube and video creation. FYI: This session was recorded with just an iPhone on a tripod.

Margarita Gurri and Ken Okel are partners in a special program called, Video as a Business Tool. It’s designed to empower professionals with an understanding of how to promote themselves, their business, and their brand through video and YouTube.

Do you have a video question that Ken can answer in a future episode? Click here to use your computer’s microphone to send a voice message to Ken.

Ken Okel spent more than a decade in TV news, where he picked up a tip or two about video. As a natural communicator, he’s able to easily explain these principles. You may also know Ken from his presentations at conventions and conferences, where he teaches leaders how to become more productive.

Ken Okel decided to share what he’s learned about video after he heard of too many people spending too much money for poor results. That’s why Ken has started this ongoing video series, designed to give you the ability to make quality YouTube videos on your own.

Why not promote your business with video? With Ken, you’re given easy how-to steps that can apply to any budget.

Want more? Check out Ken’s ebook, “Mastering Video.”

Video Tips for Performing on YouTube

Help with Video - How to Perform better on YouTube - Ken OkelYou may be making a common mistake when it comes to performing on YouTube. The problem is that you may be trying to “wing it” instead to taking the time to gather your thoughts prior to hitting the record button.

In this edition of Help with Video, we talk about how you can better prepare for your clips and how they can still include some improvisation. The goal is to make sure that your preparation makes your YouTube videos easy for people to consume, enjoy, and pass on.

Do you have a video question that Ken can answer in a future episode? Click here to use your computer’s microphone to send a voice message to Ken.

Ken Okel spent more than a decade in TV news, where he picked up a tip or two about video. As a natural communicator, he’s able to easily explain these principles. You may also know Ken from his presentations at conventions and conferences, where he teaches leaders how to become more productive.

Ken Okel decided to share what he’s learned about video after he heard of too many people spending too much money for poor results. That’s why Ken has started this ongoing video series, designed to give you the ability to make quality YouTube videos on your own.

Why not promote your business with video? With Ken, you’re given easy how-to steps that can apply to any budget.

Want more? Check out Ken’s ebook, “Mastering Video.”